Past projects

Client: One Devon
2023-2024
Healthy Devon Learning Labs
Working with system leaders across Devon to explore positive, non-stigmatising solutions to promote healthy weight and tackle health inequalities. Our team facilitated a year-long exploration, leading to systemic policy recommendations that are having a lasting impact. I led a 3-month learning sprint, coaching a number of local enterprises and initiatives to grow their collective impact.

Client: Joined Up Care Derbyshire
2021-2022

Client: St John’s Ambulance
2021-2022
Young Responders Programme
I led a service design team that developed Young Responders, a programme aimed at teaching young people, aged 11-25, life-saving street first aid skills. The process included training young people in research and design and running a design-focused summer camp to build skills and generate ideas.

Client: Nesta (UK) and UNDP
2020
Collective Intelligence for International Development
UNDP established Accelerator Labs (AccLabs) in 50 countries to stimulate and scale innovation that is focused on meeting the UN’s Sustainable Development Goals. In this project we designed a new course for members of the AccLabs across multiple countries that combined service design methods, and Collective Intelligence methods.

Client: Shiluv Institute for Family Therapy
2010-2011
Open Cards
I worked with a team of experienced clinicians to co-design a toolkit to support therapeutic work with individuals and families with a history of sexual truama and incest. The process included idea generation, product and service design development, prototyping and implementation.

Client: Essex Partnership University NHS Trust
2024-2025
Improving the experiences and outcomes of people with personality disorders and complex needs
I supported clinicians, managers and service users across Essex to map the system of support for people with personality disorders and complex emotional and relational needs. I worked closely with the Service User Network and a number of passionate leaders through a co-design process, focusing on areas such as peer support, smooth transitions and trauma-informed practice.
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Client: Mindworks Surrey
2022
Embedding THRIVE principles across Surrey’s child and adolescent mental health system
I worked in collaboration with The Public Office and the Tavistock & Portman NHS Trust to support clinicians and professionals across Surrey’s system of mental health and wellbeing support for children and young people. The work involved setting up a number of design sprints in which colleagues conducted user research, developed new ideas for improvement of services and prototyped them in practice.

Client: NHS Hillingdon Clinical Commissioning Group
2020
Hillingdon Hospital Urgent Care
During the Covid19 pandemic I worked with a group of practitioners across Hillingdon Hospital to develop a new urgent care service. The project involved supporting the team to map processes and generate new patient journeys, and then to evaluate the new service through its pilot phase.
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Client: Ealing Council
2020
Practice Handbook for Building My Future (BMF)
I supported the highly-skilled, multi-agency team that delivers BMF to codify its practice into a handbook for professionals. This service, which provides early intervention to young people with additional needs is an outstanding model of practice, which won the Children & Young People Now Award.

Client: Ealing Council and Sport England
2019-2020
Let’s Go Southall
This project was set up to reduce physical inactivity among residents of Southall. This neighbourhood in West London has a large Sikh community, and the work involved setting up a grassroots campaign for physical activity that was driven by members of this community.

Client: Hillingdon GP Confederation
2019
Prototyping Hillingdon’s Primary Care Networks
I created a programme of learning-through-prototyping for newly formed Primary Care Networks. These neighbourhood-based groups of GP practices were awarded funding to develop new practice and collaborate around new services. Through this process they built trust and laid the foundations for new partnerships to emerge.

Client: Moorfields Eye Hospital
2019
Project Oriel
Worked with architects on the redesign of Moorfields Eye Hospital in its new site in St Pancras. The project involved close working with clinical leads, service users and staff to generate insights about user-need, create a set of design blueprints that will enable the new hospital to work in a different way. These were integrated into the architectural and business plans in developing the new site.

Client: Keren Shemesh (Israel)
2018
Improving the Mentor Experience
The project focused on a group of volunteer mentors who give their time as part of an entrepreneurship programme in Israel. The project involved interviews with mentors, ideation and co-design workshops to generate concepts for how to improve the experience and impact of their work. The project resulted in a number of prototypes that have since been implemented.

Client: NHS West London CCG
2017
My Care My Way
Service design and prototyping with GPs and health practitioners in primary care. The work involved creating a service blueprint and handbook for clinicians that set a standard of service and aligned expectations.
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Client: Rochdale NHS Clinical Commissioning Group and Pennine Care NHS Trust
2016
Rochdale #Thrive
Design of a new hub for mental health and wellbeing support for children, young people and families. Through research and co-design we supported the team to generate an award winning new service that moved away from an old clinical model, to a more social, welcoming and non-stigmatised model of delivery.

Client: Brent Council
2016
Brent Innovation Hub
Working with Brent Council on a series of research and co-design projects, including regeneration, work and housing policy. We provided training in a range of service design methods and collaborated with the Council staff to train them to embed service design in their policy-making.

Client: Citizens Advice - Witness Service
2015
Improving the witness experience
I worked with the Witness Service to map current experience and journeys of witnesses in criminal courts and create a set of design principles and a service blueprint that standardises the experience and helps to train volunteers and staff.

Client: Smithsonian Center for Folklife and Cultural Heritage (CFCH)
2015
Future of Smithsonian CFCH
Facilitation of a co-design sprint with members of the CFCH team, which included interviews with cultural producers and visitors of the Folklife Festival in Washington DC; collaborative workshops with stakeholders and staff across the Center’s departments, to generate a new vision to democratise and make relevant folk culture for 21st Century audiences. folklife.si.edu/

Client: Groote Schuur Hospital and University of Cape Town
2014
Groote Schuur Hospital Innovation Hub
I supported a team of hospital innovators to set up an innovation challenge prize, as part of a new Innovation Hub that was being developed in the Hospital. The work involved interviews with clinicians across the hospital, and development of a development plan for the Hub.
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Client: NHS North West London Clinical Commissioning Board
2014
Local Hospitals in NWL
Working with NHS Commissioners and business consultants to introduce the voice of service users through ethnographic research, market stalls and collaborative design workshops. The outcomes was a new scheme for two new local hospitals in North West London.
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Client: UK Policy Lab and Ministry of Justice
2014
Transforming the Family Mediation System
In this project we looked at the whole system of family mediation in the UK. This included the experiences of separating couples, family lawyers and mediators, judges and charities in the sector. We conducted ethnographic research, system mapping, journey mapping, personas and a series of multi-stakeholder workshops to generate a vision for the sector.
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Client: Design Council
2014
Knee High Project
Ethnographic research with a number of families in South London with children under 5. The aim of the project was to stimulate innovations in services for parents with small children that focused on their development and wellbeing.

Client: University College London Hospital NHS Trust and Barts Health
2013
Mum’s Power
A service design project that focused on making maternity services less clinical and more social by facilitating more group and peer interactions, both virtually and face to face. It included research with pregnant women, and prototyping with maternity teams. The impact has been felt in the implementation of group consultations in maternity wards.

Client: Buckinghamshire County Council
2013
Prevention Matters
The project involved ethnographic research and co-production of preventative model and system of care for older adults. Outcomes included a network of social prescribers, community organisers and a time-banking platform. Independent evaluation has measured significant improvements in wellbeing, as well as saving the council an average of £1000 per user, per year.

Client: A4e
2013
Probation Futures
Co-design of a radical new proposition for probation services in England. The project involved interviews with service users and professionals, and a series of co-design workshops that challenged current assumptions and proposed a new set of design principles for probation services.
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Client: A4e and Ministry of Justice
2012
Reducing Reoffending among Drug Users in West London
A project to design a new rehabilitative service aimed at supporting repeat offenders with a drug addiction in West London. It involved ethnographic research, system mapping and co-design with multiple stakeholders. The outcome was a service proposition and business case that was proposed to local commissioners.
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Client: Knowsley Council
2010
Knowsley Innovation Lab
Working with Knowsley Council to establish an Innovation Hub that uses design thinking and a range of innovation methods to develop public policy. Our work focused on early years children’s centres and had a real impact in growing community partnerships and improving outcomes for parents and children.
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Client: NHS Lambeth CCG
2009-2013
Lambeth Living Well
Ongoing support to a pioneering group of practitioners, commissioners, managers and activists that sought to transform community mental health services in South London. My work involved facilitation of codesign activity, help with comms and strategy. The project has grown to be a beacon of best practice in community mental health and is being scaled across the UK.

Client: Southwark Council
2008
Southwark Rise
Supporting Southwark Council on a project focusing on reducing childhood obesity. The project involved ethnographic research and co-design workshops with parents to develop concepts for a number of services that would support parents to encourage healthy diets at home. The concepts informed the Council’s public health strategy.
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Client: Kent County Council
2008-2009
Social Innovation Lab for Kent (SILK)
Working as a service design partner to KCC’s Social Innovation Lab Kent (SILK). The work involved a number of projects, including: work in early years setting to develop a service for fathers; work with citizen service centres to map customer journeys and develop a tool for staff development.
The project was nominated for the Design Museum’s Design of the Year award 2009.

Client: BAA
2007
ACS (MiSense)
Designing a new biometric immigration service at Heathrow airport. The project involved mapping processes and working with technology partners (Accenture), brand partners, Home Office and others to create a service specification and prototype it with actors and staff.